studio (un)scripted: 5 questions with jen eddins.


To me, the studio is my happy place. Where is yours?

I feel the most in flow and at home with myself when I am teaching yoga and when I am spending time with my four-year-old son, Finn.

You have said to me that you do a little bit of a lot of things. Tell us more. What does that mean? 

I always joke that as a Gemini I’m a jack of all trades. I left my full-time job in advertising in 2011 and have held a whole lot of job titles in my self-employment journey. The ones that have stood the test of time are blogger/content creator/writer, personal trainer and yoga teacher. I’ve also been a personal chef, managed a gym, done marketing for various yoga studios, coached CrossFit and taught group exercise for many years. It’s definitely been a hustle but one that I’m willing to do because I wake up every day excited about what’s in front of me.

When people ask you, “why fitness” what do you say and then, what is the real answer?

There is no question for me as to why – physical health, mental health and community. Fitness changed my life when I started running at the age of 18 as a way to stay active and fit in college. I have found strength, confidence and passion that I never knew was within me. Fitness is my greatest form of self-regulation – and my ultimate reset button. I’ve always said that when I don’t know what else to do with overwhelming emotion, I run. I have never not felt some sort of relief and shift in energy on the other side.

I love fitness so much that I’ve made it my career because sharing it with others lights me up more than anything.

As you post to your blog, social, etc. what are your goals and how do you believe you’re achieving them? 

The intention behind the words I write and content that I create is to uplift, inspire and empower others around their strength – both physical and emotional. I believe in sharing openly and honestly through the highs and lows of life. My goal through my work is to help others feel more at home in their bodies and their hearts.

I know I’m doing this through the countless messages that I’ve received from others…

“I started baking my own sourdough bread thanks to your tutorial and my family loves it.”

“I started practicing yoga because of reading your blog and now I’m a yoga teacher too.”

“I use your workouts all the time and they’ve helped me establish a strength training routine that I love.”

“My mom is sick too and it’s hard. Reading about your journey helped me.”

If I can help one person to feel less alone in their humanness and more at home in their body, it’s been a good day.

If you could ask me anything, what would it be? 

As a public relations professional…

What’s the best advice you can give a content creator like myself?

How do you stay up on the most recent industry trends – especially around social media? It can be so overwhelming!

What do you think makes a social media campaign successful?

You can find Jen on Instagram here. Reach out to say hello and with a little sugar she may give you a few tips on training at home!

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